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For Release: March 17, 2003


NEXT-GENERATION NORTHSTAR SETS NEW STANDARD IN PERFORMANCE AND REFINEMENT FOR CADILLAC XLR

GM Powertrain has taken the Northstar 4.6-liter, dual-overhead-camshaft (DOHC) V-8 to a higher level of performance and refinement by developing a next-generation version of the highly regarded engine for the 2004 Cadillac XLR. The next-generation Northstar is the first adaptation to rear-wheel-drive (RWD) and all-wheel-drive (AWD) configurations.

"The next-generation Northstar was extensively re-engineered to provide drivers with a sophisticated, technologically advanced powerplant that will establish a new benchmark for luxury vehicles in performance, refinement and the total driving experience," said John Zinser, GM Powertrain Northstar chief engineer.

"This new Northstar does just that with smooth, refined performance throughout its entire operating range. It is quiet, yet tuned to give the driver feedback from the environment. It operates even more cleanly and efficiently than its predecessors with excellent reliability and durability."

Improved performance
While refined operating characteristics were a priority in developing the new Northstar, the overall goal was exceptional performance.

The Northstar delivers a higher output across the entire operating range with targeted output of 320 horsepower (239 kW) at 6400 rpm and 310 lbs.-ft. (420 Nm) of torque at 4400 rpm. In addition to these peak values, new four-cam continuously variable timing has freed the engine from the traditional constraints of fixed-cams that can only provide either high horsepower or high torque.

The Northstar also has an increased 10.5:1 compression ratio; while premium fuel is recommended for maximum performance, it can be operated on regular unleaded fuel.

New technology and design features
The Northstar V-8 is a 90-degree, DOHC, four-valves-per-cylinder engine featuring an aluminum block and cylinder heads, and a valvetrain configuration with roller finger followers. While maintaining these basic features, the new RWD version provides a host of Northstar "firsts," new technologies and design features to position it as a segment leader:

Four-cam continuously variable valve timing (VVT). The RWD Northstar is the first to use VVT for improved performance, refinement, economy and emissions.


Electronically controlled, hydraulically actuated intake and exhaust cam phasers on all four camshafts take VVT to an impressive level of control. They allow intake and exhaust valves to operate independently of each other. This assures precise timing for opening and closing the valves and extremely accurate control of fuel injection and more efficient combustion with minimal compromise between emissions and performance, all through the operating range from idle to high speed. The new VVT system also eliminates the exhaust gas recirculation (EGR) system and associated emissions hardware, reducing complexity and weight.


Electronic throttle control (ETC). This is the first adaptation of ETC for Northstar, providing additional driving refinement. This allows the engine control system to precisely and seamlessly tailor vehicle performance to driver demands, relative to the conditions in which the vehicle is operating - with the driver only aware of the engine's smooth, instantaneous response. It also enables other functions, such as cruise control, torque management and traction control to be fully integrated, eliminating hardware complexity and improving reliability.


Low restriction intake and exhaust manifolds and cylinder head ports. Cylinder head ports and exhaust manifolds were redesigned to ensure optimum airflow and cylinder-to-cylinder distribution for maximum performance and emissions control.


Close coupled catalytic converters, mounted directly adjacent to the exhaust manifolds. They reach effective operating temperature more rapidly after engine start-up and minimize the time for emissions "light off." They also eliminate the need for supplemental converters or air injection reaction (AIR) systems to meet emissions requirements.


A new air induction system, redesigned for enhanced capacity and noise attenuation. It features tuned resonators, additional resonators in the clean air duct and use of isolator pads in the clean air duct mounting.


A more powerful engine control module (ECM) and high-speed local area network (LAN) communication system dedicated to engine and transmission control. An extremely powerful, state-of-the-art ECM, with a 16-bit, 24 MHz dual microprocessor, high memory capacity, and a redundant "safety" processor backing up the ETC enables the LH2 engine to provide its advanced capabilities.


A new engine mounting system and more rigid block structure for outstanding operating smoothness and quietness. The XLR engine is not directly mounted to the transmission, but to a torque tube bell housing. The XLR transmission is mounted in the rear. This provides the vehicle with nearly 50/50 weight distribution.


Polymer-coated pistons, a steel crankshaft, and cast-iron manifolds to further reduce noise, vibration and harshness:

Polymer piston skirt coating allows a tighter fit, minimizing piston-to-bore noise potential. A larger piston pin helps dampen internal noise.

The steel crankshaft increases stiffness over more conventional cast-iron crankshafts.

Cast iron manifolds absorb noise more readily than fabricated manifolds.


The first longitudinal application of the 4.6-liter Northstar V-8. To optimize coolant and oil flow for the new application, the water pump was moved to the front of the engine, which required changing all of the coolant passages and engine cavities - in effect, a virtual redesign of the block and heads.


A specifically designed acoustic cover over the engine for more complete radiated noise containment. The cover, in addition to providing measurable noise reduction, maintains the attractive, neat and orderly under-hood harmony of the previous Northstar's installations. Any components not shielded by the cover have been carefully reviewed for finish and corrosion resistance.


Cartridge block heater with "dry" installation to eliminate potential coolant leaks. The heater, which can be added for faster warm-ups in extremely cold weather, fits into a compartment outside the coolant passageway (rather than within the coolant circulation system) to eliminate any potential leaks.
New Hydra-Matic five-speed automatic transmission
The Hydra-Matic 5L50-E five-speed automatic transmission, developed to manage the high torque and horsepower of the Northstar 4.6 liter DOHC V-8 in the XLR, is one of the most technologically advanced transmissions on any highway or autobahn in the industry.

The 5L50-E transmission is a modification of the Hydra-Matic 5L40-E transmission used in Cadillac CTS.

"The 5L50-E was designed specifically to manage the high torque and horsepower of the next generation Northstar 4.6 liter DOHC, while combining the convenience of an automatic transmission with the feel of a high-performance manual transmission," said Rich Mardeusz, GM Powertrain Hydra-Matic 5L50-E assistant chief engineer. "And it does it in the same size package as the 5L40-E."

To meet the performance demands of the new Northstar, the 5L50-E was designed to manage at least a 25 percent increase in horsepower and torque over the existing 5L40-E. Among its host of performance features, the 5L50-E gives drivers the ability to partially override the normal automatic gear selection for greater control when more aggressive driving performance is desired.

Key features of the new 5L50-E include:


Driver shift control (DSC) - Lets the driver switch from automatic to a clutchless five-speed high-performance manual transmission. Once the driver moves the gearshift lever into DSC mode, a quick tap is all that is required for smooth, crisp upshifts or downshifts within a selected range. Available on various European sport sedans, this is the first GM application of DSC.


The transmission control module, or TCM, protects the powertrain when in DSC mode by monitoring vehicle speed, engine torque and the gear being used to determine if it should upshift automatically to assure the engine doesn't over-rev and damage the transmission. It also has coast clutches in every gear, which provide engine braking in all five gears so the vehicle doesn't free wheel if the driver takes his/her foot off the accelerator.


Performance algorithm liftfoot (PAL) - PAL prevents upshifts while maintaining engine braking following continuous performance driving. The TCM monitors driver behavior to determine whether or not to enable this feature. If the system detects a drop in vehicle speed prior to entering a turn, up to two downshifts can occur to provide the driver with maximum vehicle performance.


Performance algorithm shifting (PAS) - The transmission controller modifies the automatic gear selection during closed throttle high lateral acceleration maneuvers, downshifting with nearly synchronous matching engine speed control for quick power up when the throttle is reopened. This feature is enabled instantaneously once the TCM recognizes a high lateral g input.
Advanced controls
The advanced performance capabilities of the powertrain in the Cadillac XLR is enabled by a sophisticated control system that performs functions beyond the scope of virtually any controller outside of NASA.


This control system gives the next-generation Northstar 4.6-liter DOHC V-8 unprecedented levels of power, performance and refinement, and provides the Hydra-Matic 5L50-E transmission with a host of capabilities, including the ability to switch from fully automatic to the characteristics of a clutchless high-performance five-speed manual.


The system is based on two new, extremely powerful controllers - the ECM and TCM are linked via an ultra-high-speed area network, the GM LAN protocol. The network also links them to all of the other critical vehicle performance functions, including ride, handling and brake control.


The ECM is a 16-bit, 24 MHz microprocessor, high memory control unit designed to integrate the engine's unique VVT system for both intake and exhaust valve trains, ETC, and closed coupled catalysts for meeting emission requirements without secondary emission control systems.


In a sense, the TCM also has been integrated with the ECM since the functions of the two controllers are so closely attuned. The ECM also serves as the gateway between the GM LAN high-speed bus and the Class II functions via the body control module (BCM), which include chassis controls like anti-lock braking, traction control and adaptive suspension control.


Focus on quality
The meticulous attention paid to engineering detail in developing the new Northstar V-8 and Hydra-Matic 5L50-E is duplicated in its production at GM's engine plant in Livonia, Mich., and transmission plant in Strasbourg, France.


In a major commitment to Northstar engine quality, GM has installed state-of-the-art equipment and machinery and adopted a new manufacturing strategy and innovative processes to produce Northstar engines.


Highlights of GM's quality drive at Livonia include brand new engine assembly and cylinder head subassembly lines, upgraded machining operations, major increases in error proofing using new state-of-the-art technology and significant refinements and upgrades in the state-of-art cold test equipment used for final inspection.


The Hydra-Matic 5L50-E transmission facility in Strasbourg is also known for its painstaking approach to quality and the excellent warranty record of its products.


This commitment to quality is reflected in its assembly environment: transmissions produced at Strasbourg are hand assembled in a clean room. This approach alone has a positive impact on quality and warranty issues.


The chances of foreign matter being introduced into the transmission are minimized because assembly takes place in a clean room atmosphere. Only assemblers are allowed in the clean room and care is taken to be sure they don't track in dirt or dust. Components are delivered through sliding Plexiglas windows without the handlers ever entering the area.


A heritage of innovation
The RWD Northstar continues the tradition of innovation. With 16 patents when first introduced in 1992 and several in subsequent years, the FWD Northstar set new standards for luxury-car power, refinement and durability.


Continuous improvements in subsequent years were followed by a major upgrade in the 2000 model year. Highlights of the upgrade included adoption of a low friction valve train with roller finger followers for better economy and a low restriction intake manifold for quieter operation and emissions improvements. The FWD version of the Northstar will continue to be available for selected Cadillac applications in 2004.
 

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Next Generation Northstar Needs MORE POWER!!!

I am pleased to see Cadillac going after the 2 seat hi-lux market segment with its XLR.
I am displeased that Cadillac still thinks it can get away with putting in merely adequate horsepower in a flagship model.
The pretty but flawed Allante had only 200 hp until 1993(last year of production). Competitors featured 300+ hp V8 and V12 engines. A balky manual top, FWD and modest performance made Allante seem half assed.
This time Cadillac has: correct for its segment RWD and an automated convertible hardtop. Unfortunately 315 hp is not enough when you pay $75,000! Currently 400+hp is the class standard.

Again someone is asleep at the wheel.

WAKE UP CADILLAC!!! In order to regain market share you have to WONDERFULLY OUTDO THE COMPETITION while providing the same price point.


:banghead :rant
 
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:bs

Cadillac has more horsepower than its main "price range" competitors.

Jag XK8- 293 hp
Benz SL500- 302 hp
Lexus SC430- 300

Cadillac XLR- 320 hp

Cadillac has said all along that they are not competing with the supercharged Jag and AMG M-B. Seems to me Caddy outdoes the competition in it price catagory.:boxing
 

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this is in response 2 it needs more hp i think its just fine w/ 320 hp it leads the luxury roadster by at leat 10
lexus sc: 300 hp
jaguar xkr: 310 hp
mercedes sl : 302 hp
xlr: 320

i think we all know im right
:thumbs
 
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Needaxlr23 said:

lexus sc: 300 hp
jaguar xkr: 310 hp
mercedes sl : 302 hp
xlr: 320

i think we all know im right
Slow down there Needaxlr23, the XKR convertible has a supercharged 4.2L V8 that pumps 390 hp and 399 lb-ft of torque. Your thinking of the 293hp XK8. I still like your thinking though! XLR is the best in it's class. :cheers
 

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Re: Next Generation Northstar Needs MORE POWER!!!

NY3UVL714 said:
I am displeased that Cadillac still thinks it can get away with putting in merely adequate horsepower in a flagship model.
The pretty but flawed Allante had only 200 hp until 1993(last year of production). Competitors featured 300+ hp V8 and V12 engines. A balky manual top, FWD and modest performance made Allante seem half assed.
This time Cadillac has: correct for its segment RWD and an automated convertible hardtop. Unfortunately 315 hp is not enough when you pay $75,000! Currently 400+hp is the class standard.
Well, that just goes to show that you don't know anything about the XLR's competitors in its class.
 

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Next Generation Northstar Needs MORE POWER!!!

Scissors said:
Well, that just goes to show that you don't know anything about the XLR's competitors in its class.
Hey Scissors

What I know is that BMW, Lexus and Mercedes outsell Cadillac in its own home country.
How did the high dollar import brands manage to pull this off? The import brands sold vehicles that were better engineered and many times offered better performance than our domestic offerings did at similar price points. :flag
Once these makes established themsleves their prices soared along with their prestige.

For Cadillac to reclaim a top selling spot, new models like the XLR must have assembly quality that matches or exceeds the imports and performance far and above competitors in it's price class. Only with equivalent quality and unquestionably superior performance will the XLR take serious sales from its import brand competition.

Consider that VW (of all makes) has lower priced cars with interior quality that matches and in some cases exceeds
certain Cadillac models. VW even has the upscale Touareg SUV and an over the top Phaeton which outclasses EVERYTHING Cadillac currently builds. VW catches up to Cadillac?
Caddy has its work cut out for itself.
GM better pull out all the heavy artillery it can!

I want to see Cadillac back on top and for the XLR to SUCCEED as a serious contender.:thumbs
 

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Nice Rental Car

Quixotic said:
...and when you bring your VW in for service, do they give you a nice loaner car for free?
Hey Quixotic

I called VW and yes, they do give nice loaner cars for the Touareg and the upcoming Phaeton. :nodno

Import brands are gunning for market share-- VW selling cars in and above Cadillac's class proves this.

Hopefully the Phaeton is seen as too much car for the VW badge and ends up an expensive low volume curiosity rather than a threat to Cadillac's prestige.

This way Cadillac will get precious extra time to offer its own competitor.
A $70k 165 mph 400 hp V-12 car should be an easier fit at Cadillac instead of VW. :thumbs
 

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QUOTE]A $70k 165 mph 400 hp V-12 car should be an easier fit at Cadillac instead of VW.[/QUOTE]

Are we talking a luxury car, with lots of bells and whistles? A $140k Porsche may be faster and take corners better than the XLR, but it won't ride like, nor will it have the luxuries of the XLR.

Different animal, different target audience.
 

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Years later-- I told ya so

Back in 2003 I felt the XLR was sharp, but not impressive enough to compete strongly against luxury imports.
OF COURSE I GOT LOTS OF GRIEF from folks with their heads in the clouds or worse. :boxing :bs

Sales figures of XLR have proven what i knew 5 years ago.

The standard $80k XLR should have the current 443hp XLR-V engine and equipment

The $100k XLR-V should add the 550hp supercharged CTS-V
engine paired up with an automatic.

Both should have an ultra luxury interior copied directly from Cadillac’s Sixteen concept.

This may seem like overkill, but during the last 20 years Cadillac has lost much prestige and money. :(
To regain prestige, Cadillac must go above and beyond what the competition is doing at the same price. :flag
 

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Back in 2003 I felt the XLR was sharp, but not impressive enough to compete strongly against luxury imports.
OF COURSE I GOT LOTS OF GRIEF from folks with their heads in the clouds or worse. :boxing :bs

Sales figures of XLR have proven what i knew 5 years ago.

The standard $80k XLR should have the current 443hp XLR-V engine and equipment

The $100k XLR-V should add the 550hp supercharged CTS-V
engine paired up with an automatic.

Both should have an ultra luxury interior copied directly from Cadillac’s Sixteen concept.

This may seem like overkill, but during the last 20 years Cadillac has lost much prestige and money. :(
To regain prestige, Cadillac must go above and beyond what the competition is doing at the same price. :flag
Hi NY3UVL714,

I will disagree with you on power regarding the XLR and XLR-V compared to Mercedes-Benz's SL550 and SL55 AMG and Jaguar's XK and XK Supercharged which are valid comparables in my view. It simply comes down to overall design and from a power to weight ratio perspective, the XLR and XLR-V and overall design both are competitive today as is. Take for example the SL550, it weighs in at 400-600 pounds higher than Cadillac's XLR. Not only does the Cadillac feel better to drive, its Northstar engine is better engineered to use regular fuel versus premium, which is required for the Mercedes-Benz's SL55O and Jaguar XK convertible. And Cadillac’s XLR remains the most ridged and lightest chassis when directly compared with a similar optioned Mercedes-Benz's SL550 and Jaguar's XK convertible.

There is no question in my mind that Cadillac’s XLR/XLR-V, Jaguar’s XK/XK Supercharged and Mercedes-Benz’s SL 550/SL55 AMG all are powerful luxury performance roadsters and represents the world’s very best offerings. It really comes down to which of these wonderful luxury roadsters appeal to you the most. In my view, the 2009 Cadillac XLR Platinum/XLR-V are superlative designs and is my preference over any current offering from Mercedes-Benz or Jaguar today.


However, the bottom line is this, it is the luxury buyer in this segment that determines the success of a luxury performance roadster and Cadillac’s XLR is not exempt. My opinion remains that Cadillac’s XLR is unknown in this sequent and if made available through marketing and advertising, it would gain in sales. That said, after experiencing the 2009 Cadillac XLR Platinum and XLR-V, I contacted my Cadillac dealership and the 2009 Cadillac XLR-V is my choice to replace my 2005 Cadillac XLR.

If I had not directly compared Mercedes-Benz’s SL550, SL55 AMG, Jaguar’s XK and XK Supercharged to Cadillac’s XLR/XLR-V I might have a different opinion. But for today’s luxury brand model offerings, Cadillac’s XLR is one of very best luxury performance roadsters the world has to offer and remains my #1 purchase preference.


JLM
 

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Back in 2003 I felt the XLR was sharp, but not impressive enough to compete strongly against luxury imports.
OF COURSE I GOT LOTS OF GRIEF from folks with their heads in the clouds or worse. :boxing :bs

Sales figures of XLR have proven what i knew 5 years ago.

The standard $80k XLR should have the current 443hp XLR-V engine and equipment

The $100k XLR-V should add the 550hp supercharged CTS-V
engine paired up with an automatic.

Both should have an ultra luxury interior copied directly from Cadillac’s Sixteen concept.

This may seem like overkill, but during the last 20 years Cadillac has lost much prestige and money. :(
To regain prestige, Cadillac must go above and beyond what the competition is doing at the same price. :flag
NY3UVL714,


In regard to sales, they are what they are and I would suggest very few serious luxury buyers are aware of Cadillac's XLR. I have a primary root cause opinion regarding Cadillac's XLR sales and it is simply marketing and advertisement.

That is not to say there are not other issues affecting sales, but all of these considerations were present during higher sales results for Cadillac's XLR and the only key element that changed is marketing/advertising. Sales dropped after the XLR and followed by the V Series campaigns were suspended. After this, effectively nothing for the Cadillac XLR.

Awareness is Cadillac's XLR single most factor depressing sales in my view. When I look back to 2004, 2005 and 2006, Cadillac marketing and advertisement was promoting the XLR and or V Series after the 2006 model year it dried up.

This luxury segment is very, very small and my perception is, it is not growing very fast, so that makes it a very competitive segment. Production for Cadillac's XLR from 2004 through 2006 respectively are 4387, 4190 and 4136 annually when marketing and advertisements were heavily funded. During 2007 effectively there was little to no marketing or advertisement on Cadillac's XLR and that remains the situation today. And Cadillac's XLR production for 2007 was 1505.

I wish Cadillac the very best in sales, and I view it to be their responsibility to address. My position is to purchase the most compelling luxury performance roadster available and for requirements it is Cadillac's XLR. I am not overly concerned with low volume sales of Cadillac's XLR but I have an opinion as to why this is the case and that is awareness.

JLM
 

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:iagree I have always felt that the XLR was not being handled properly. That is why events like RIII and the smaller XLR gatherings around the country are so important for showing off the cars to the general public. The XLRs got a lot of attention last year in the parking corrals at the races we attended. Many people said that they had never seen one.

Bruce
 

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You just don't get it do you?

I love Cadillac convertibles:cool , my first car was a 1975 Eldorado convertible

Currently own an 04 XLR and a 93 Allante and love them both.

What no one seems to admit here is that Cadillac has has lost tons of prestige and sales
and is playing catch up now in its own domestic market.
To regain that credibility, GM must go over the top with its newest Cadillac models.

Yes the XLR weighs less and looks better at the curb than the europeans.
However it is not over the top enough in performance or interior presentation to stand high above the competition.

For XLR to suceed and continue production, just being competent wont cut it.
Class leading road performance, reliability and interior decor are crucial.

Without these attributes and generous amounts of smart advertising /promotion/PR ,
Cadillac will continue as an also ran in its own home market and the XLR will go away.

I want Cadillac to be #1 in the US lux market:flag . :party .
 

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I love Cadillac convertibles:cool , my first car was a 1975 Eldorado convertible

Currently own an 04 XLR and a 93 Allante and love them both.

What no one seems to admit here is that Cadillac has has lost tons of prestige and sales
and is playing catch up now in its own domestic market.
To regain that credibility, GM must go over the top with its newest Cadillac models.

Yes the XLR weighs less and looks better at the curb than the europeans.
However it is not over the top enough in performance or interior presentation to stand high above the competition.

For XLR to suceed and continue production, just being competent wont cut it.
Class leading road performance, reliability and interior decor are crucial.

Without these attributes and generous amounts of smart advertising /promotion/PR ,
Cadillac will continue as an also ran in its own home market and the XLR will go away.

I want Cadillac to be #1 in the US lux market:flag . :party .
Maybe you could apply for a job in the marketing department and play up the fact that the professional drivers and owners rate the XLR way above the Mercedes SL. I think this has already been pointed out to you. My 06 XLR is my sixth convertible and my tenth Cadillac, my 07 SRX is my eleventh Cadillac. In Colorado we seem to have a lot of commercials on tv showing the outstanding performance of Cadillac's full line including the XLR, maybe you don't have those in New York. Cadillac far outshines the other manufactures both domestic and foriegn with more luxury appoints and more value for the dollars spent. I also had and Allante and a sixty convertible. Even though the Azure might seat a couple more people I much prefer my XLR and the fact there are a lot more dealers you can depend on when traveling the USA. Robert
 

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I love Cadillac convertibles:cool , my first car was a 1975 Eldorado convertible

Currently own an 04 XLR and a 93 Allante and love them both.

What no one seems to admit here is that Cadillac has has lost tons of prestige and sales
and is playing catch up now in its own domestic market.
To regain that credibility, GM must go over the top with its newest Cadillac models.

Yes the XLR weighs less and looks better at the curb than the europeans.
However it is not over the top enough in performance or interior presentation to stand high above the competition.

For XLR to suceed and continue production, just being competent wont cut it.
Class leading road performance, reliability and interior decor are crucial.

Without these attributes and generous amounts of smart advertising /promotion/PR ,
Cadillac will continue as an also ran in its own home market and the XLR will go away.

I want Cadillac to be #1 in the US lux market:flag . :party .
Hi NY3UVL714,

We simply disagree regarding Cadillac's XLR and the current offerings in Mercedes-Benz's SL550 and Jaguar's XK which I directly compared and I find competitive with Cadillac's XLR. However, based on my experience and comparative evaluation the most desirable luxury performance roadster is Cadillac's XLR, simply the best design of the group.

I had the option in 2005 to purchase Mercedes-Benz's SL500, Jaguar's XK8, Maserati's Spyder, Lexus SC430 or Cadillac's XLR. I evaluated all of these world class luxury performance roadsters and Cadillac's XLR was my first preference over all the other luxury offerings, simply because I deemed it to be the best of the group I evaluated and compared. By the way, there are many things I liked about all of these luxury sports cars, but Cadillac's XLR simply is the superior design.

Fast forward to 2008 and I have another opportunity to evaluate the automotive world’s very best performance luxury roadsters and this time the mission is to replace my 2005 Cadillac XLR. Cadillac's XLR/XLR-V is sitting in a very enviable position compared to Mercedes-Benz's SL550 and Jaguar’s XK, which are the only luxury roadsters that made my purchase consideration list worthy of comparison based on my requirements. This is one of the reasons I attended the Cadillac XLR Rendezvous III was to learn and experience from Cadillac and Cadillac XLR owners in order to finalize my purchase decision. And I was not disappointed, not only did I gain knowledge on the world class design, engineering and build quality of the XLR, Amy I met some absolutely wonderful people at this event and we consider this entire experience priceless.

I clearly have a different perspective of Cadillac today; it is #1 in my view. And the most recent experience at the Cadillac XLR Rendezvous III in Bowling Green KY, only solidified that opinion. The style and design of Cadillac today is simply more compelling in my view. From Cadillac’s XLR-V to the STS-V to the CTS-V to the upcoming CTS Coupe and Escalade Hybrid are impressive. I cannot address what Cadillac was when they produced the Eldorado, I was not in the market to purchase a world class luxury car, but today, Cadillac has positioned itself in my mind as one of the worlds very best and is my luxury brand of choice.

JLM
 
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