Very smart move to get Cadillac in front of the Matrix audience (i.e. a variety of ages, including many Gen X/Y). Hopefully this will help Cadillac's image as much as the previous film helped Nokia's and black leather clothes 
HaHaHa Matrix Reloaded Looks like a Cadillac Commercial
I just saw the Movie trailer and all you see in it are new Cadillacs. Its quite funny. Product placement Lives at GM!:yawn
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